Domů Filmy, knihy, hry Knihy Misbehaving - The Making of Behavioural Economics - Richard Thaler

Misbehaving - The Making of Behavioural Economics - Richard Thaler

Výrobce Penguin Books Ltd
EAN 9780241951224
ISBN 978-0-241-95122-4
od 249 Kč

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Misbehaving - The Making of Behavioural Economics (Defekt) - Richard Thaler
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Misbehaving - The Making of Behavioural Economics - Richard Thaler
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Popis produktu

<p>When economics meets psychology, the implications for individuals, managers and policy makers are both profound and entertaining. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behaviour, the author enlightens readers about how to make smarter decisions in an increasingly mystifying world.</p>

Parametry

Autor Richard Thaler
Jazyk Anglicky
Počet stran 418
Rok vydání 2021
Vazba brožovaná